Spring 2017 – Costa Mesa, CA
Conference Details
The Spring 2017 Conference was held April 28th, 2017 at the Avenue of the Arts Hotel in Costa Mesa, California, home one of the area’s most prestigious theater and orchestral venues. This year’s conference highlighted a number of topics around marketing, compliance, regulation and social media presented by leading industry experts and marketing consultants. Attendees were joined by leading industry professionals from the debt relief and student loan industries for several networking sessions throughout the day.
Event Agenda Details
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7:45 am-8:15 am
Registration Open
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8:15 am-8:45 am
Conference Continental Breakfast
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8:45 am-9:15 am
Welcome to the 2017 AFCC Spring Conference
Our opening session will outline session will outline progress made since our last conference in the fall.
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9:15 am-9:45 am
Debt Settlement Industry Updates & Compliance Review
As the leading authority on debt settlement compliance and regulation Mr. Birnbaum, the President of the American Fair Credit Council, will provide detailed and timely updates on the state of the industry, regulations and laws that affect it, and critical information that you need for your business. Mr. Birnbaum will review trends in the industry and current hot topics, including updates on the states, federal enforcement efforts, and marketing regulations. Significant progress has been made by debt settlement companies partnering and offering other financial services to consumers, including lending and receivable financing , and Mr. Birnbaum has been at the forefront of those efforts. He will discuss lending programs, both substantively and as a method to improve marketing response and conversions. Mr Birnbaum will provide a detailed state by state analysis and the view of stakeholders, like creditors, lenders and regulators, necessary for your business planning. Mr. Birnbaum will also review new marketing approaches and their compliance requirements.
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9:45 am-10:15 am
Getting Out of the Box
Instead of just thinking out of the box, now you can GET out of the box. Learn fresh and innovative ways to optimize your business. Reliant Account Management(RAM) is bringing together vendor partners that can help build your business. learn about ACL’s Advanced Pay Program, MBT Group and The Glasshouse Report giving you a glimpse at products and ides that can increase your sales without more investment in leads, reduce your cost per acquisition, and increase the lifetime value of your clients.
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10:15 am-10:30 am
Morning Break-Beverage Station
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10:30 am-11:30 am
Better Business Bureau in Southern California
Early 2013 saw a dramatic shift in BBB”s presence in Southern California. Join us for a discussion on how the organization is engaging the region today and why that matters to your business. The conversation will cover tips on the complaint process, how customer reviews are replacing complaints, whether BBB accreditation is right for you, how vetting works, understanding the rating system, and why BBB’s mission makes a real difference for your industry
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11:30 am-12:00 am
CFPB Update
CFPB reporting of Debt settlement Companies have been misleading and also have contained false information . We will cover the latest AFCC Press Release regarding an article by the CFPB. Articles available through the CFPB website regarding Debt Settlement portray an unwarranted negative and misleading picture of the industry.
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12:00 am-12:30 pm
Bridging the Gap-Consumer Counselling & Debt Relief
Guidewell Financial Solutions Guidewell Financial Solutions is a national, full service organization that provides financial education, counseling and coaching to address individuals and families in financial need. Please join us in exploring our credit building products and additional services that can enhance debt settlement services.
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12:30 pm-1:30 pm
Conference Buffet Lunch
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1:30 pm-2:00 pm
AFCC Board Introduction
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2:00 pm-3:00 pm
How to Leverage Social Media to Grow Your Business
Everyone talks about social media, but how do you know if it’s right for your business? we’ll take a closer look at different social media channels and learn strategies for exposing your business to new costomers, building stronger relationships with existing customers, and creating a community around your area of expertise. Most importantly, you’ll learn how social networking can boost your bottom line, and how to network efficiently, so you get the most return for your time spent online.
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3:00 pm-3:45 pm
Conversations & Conversions- SMS Marketing the Right Way
Drips Significant technical network advancements over the last 20 years have drastically changed and optimized the workplace landscape. Unfortunately, the way in which call centers communicate with their leads hasn’t really followed that trend. In today’s chat, we will talk about how to leverage text messaging in a humanized fashion to increase overall lead conversion.
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3:45 pm-4:00 pm
Afternoon Break Event Title
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4:00 pm-4:30 pm
Debt Settlement & Specialized Consumer Financial Service
The recent completion of a few significant transactions in the consumer debt settlement sector has caught the attention of some investors, Chris will present the Colonnade’s current perspective on market sentiment and activity.
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4:30 pm-5:00 pm
How Can Market Place Lending Change Your Business
What is Market Place Lending and how Marketing Place Lending can be an avenue for your business. Market Place Lending can revolutionize how you do business going forward while at the same time providing a great service to the consumer.
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5:00 pm-7:00 pm
AFCC Networking Cocktail Reception
Event Gallery
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